Maruti Suzuki Baleno RS Review & Performance

Maruti Suzuki Baleno RS Overview

Maruti is stepping up their game in the Indian market and of late they have been pushing the envelope in various new dimensions. The carmaker introduced their premium NEXA brand having niche products to taste the higher end of the mass market segment. Maruti recently experimented a different design direction with the launch of the Ignis targeting millennials and now they are finally entering the performance oriented segment. Yes, we are talking about the new Baleno RS that comes with a brand new BoosterJet engine. We just drove the hot hatch at the Buddh International Circuit, testing the limits of the 1.0-litre turbo petrol motor. The RS moniker here stands for ‘Road Sport’ and we see if the first performance-centric hatch from Maruti justifies the RS badge. View offers on Hyundai Cars from Hyundai dealers in Hyderabad at Autozhop

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Maruti Suzuki Baleno RS Style

Maruti impressed their Indian customers when they introduced the Baleno last year. The car is based on a completely new lightweight platform and looked completely different from any other Maruti products. Maruti claims that the Baleno hatchback is a premium offering and thus gets many bold design elements. The new Baleno with its ‘liquid flow’ design language puts the car in the same league of some other premium hatchbacks like the Hyundai Elite i20 and the Fiat Punto Evo.

Just like the Baleno hatchback, the Baleno RS carries forwards the same V-shaped grille which gets some chrome elements which makes it look slightly more aggressive. The Baleno RS also feature a slightly sportier front bumper as well with lots of Black elements on them. The front bumper also houses round shaped fog lamps as well with chrome accents. Just like the front profile the side profile now gets flared wheel arches and slightly bigger alloy wheels to make things sportier while it will also feature a slightly aggressive body kit as well in the form of an extra side skirt. Just like the front profile the rear profile of the Baleno RS too feature a slightly tweaked bumper to go well with the overall aggressive design.

Although there are no major changes made to the overall design but according to Maruti, they have strengthened the chassis to go well with the more powerful and heavier engine. As a result, the car is now heavier than the standard Baleno hatchback.

Maruti Suzuki Baleno RS Space

You won’t notice many changes on the inside as the interiors are identical. The all black theme of the dashboard and upholstery continues. The instrument cluster is carried over having a TFT display that comes with torque and power graphics, fuel economy details, time, outside temperature, driving time, etc. The Smartplay touchscreen infotainment system comes with Apple CarPlay connectivity and features such as navigation system, rear parking camera display, etc. Some of the key features include keyless entry and go with push button start, follow me home headlamps, auto AC, front centre armrest and more.

The fit and finish feels long lasting and the cabin offers good ergonomics. The seats are comfortable and there is more than enough space both at the front and for the rear passengers. All in all, from the inside, the Baleno RS feels pretty much the same. Maruti could have offered some sporty elements to differentiate such as red accents, redesigned steering wheel, sporty gear knob, aluminium pedals, etc. to differentiate the interior layout from the regular Baleno.

Maruti Suzuki Baleno RS Engine

The Baleno RS comes powered by a smaller yet more powerful 101bhp 1.0-litre BoosterJet engine unlike the conventional 1.2-litre one. This new three-cylinder engine isn’t as smooth as the four-cylinder one, but is still refined. Unless you rev it above 2,000rpm, you won’t hear the throaty sound. This is also when you will experience its healthy acceleration. There’s a fixed-geometry turbo-charger, but Maruti has done a fantastic job in reducing the turbo lag. So what you have is a nice linear power delivery. This combined with a smooth five-speed gearbox and light clutch ensured that I didn’t have a tiring drive even on crowded roads of Mumbai. There’s 150Nm of torque available from 2,500rpm, meaning I could drive the RS easily at slower speeds in higher gears too. A downshift only provided me an excellent pickup to go past cars in a jiffy.Furthermore, the light steering makes it enjoyable to drive the car.

The Baleno RS weighs just 970kg making it a lightweight car in its segment. With such great drivability, we weren’t really expecting a high fuel efficiency. But, by offering 13.8kmpl in bumper-to-bumper traffic conditions, the Baleno RS has left me amazed. I have very rarely managed to get anywhere close to these figures in my Jazz or Amaze under the same conditions.

Maruti Suzuki Baleno RS Rideing

Maruti has also strengthened the chassis for the additional support however like we already mentioned above the overall kerb weight of the hatchback is also more than the standard Baleno hatch. To make the ride sportier Maruti has also retuned the suspension setup for a stiffer setting. The RS variant also gets additional rear disc brakes which definitely will improve the cars overall stopping power.

Maruti Suzuki Baleno RS Safety

Maruti is offering the Baleno RS in a single variant and hence the car is loaded with top spec safety features as standard such as dual front airbags, ABS, EBD and ISOFIX child seat provision. Additionally, the Baleno RS comes with all-four discs for better stopping power. In terms of after sales, we all know that Maruti has a very renowned and wide network across the country. The NEXA channel is growing with each passing day and the ownership cost of the Baleno RS will definitely be the lowest compared to the other performance hatchbacks in this segment.

Maruti Suzuki Baleno RS Cost in Hyderabad

Maruti Suzuki Baleno Rs On-Road Price in Hyderabad ranges from 9,77,588 to 9,77,588 for variants Baleno RS 1.0L and Baleno RS 1.0L respectively. Maruti Suzuki Baleno Rs is available in 1 variants and 7 colours. Below are details of Maruti Suzuki Baleno Rs variants price in Hyderabad. Check for Baleno RS price in Hyderabad at Carzprice

Maruti Suzuki Baleno RS Conclusion

This is definitely the most important part of any overview article when it looks bit confusing. So now the question arises will you spend all those extra money to get your hands on the more powerful 1.0 Litre Boosterjet unit which produces slightly more power than the 1.2 Litre unit powering the standard car. Well! Why Not? The 1.0 Litre Boosterjet unit certainly does not provide enough power but atleast this car surely returns an impressive overall fuel efficiency. So by paying that entire additional amount you do get a slightly more fuel efficient engine which also promises slightly better power output.

Most Popular Questions About Content Writing

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The use of well-written content to promote a business and drive sales is still a relatively new concept in the Middle East. But as digital marketing begins to overtake the more traditional means of advertising, quality content is growing in importance.

Here are the six most popular questions I get asked during client meetings.

1. What are the benefits of publishing quality content?

There are many reasons why well-written content is important but here are the main benefits:

A. It makes your brand easily searchable on Google.

B. Web visitors are likely to stay on your website longer increasing your chances of a sale.

C. By sharing your content on social media, it will attract more followers.

D. It will improve your brand’s reputation with the content ‘positioning’ your company as an expert in the industry.

E. It can be used as a tool to improve relationships with clients.

2. Well that sounds great, but what about ROI?

It depends on your objective. Google Analytics is a great tool to measure the performance of content and of course, metrics such as shares, engagement, sales leads, and so on can all be incorporated into a content strategy. If you don’t have a strategy in place, Travel Ink can advise you on this to make your investment in content worthwhile. For more information visit SEO Company in London

3. What kind of writing style does Travel Ink offer?

As commercial writers, our skill lies in writing content that is engaging while still retaining the brand’s tone of voice. A description of a tone of voice is usually found in a company’s brand guidelines and can be described as formal, friendly, informal, cheery, confident, personal, and so on. A brand’s tone of voice is an integral part of the writing process.

Your brand has a personality and this personality is reflected in the words used and the sentences written. Writers use the tone of voice guide to help them create content to ensure it reflects the personality of the brand.

4. How are you different from the thousands of freelance writers out in the market?

A. First and foremost, we specialise in writing for the travel, tourism and hospitality sector. We believe we write better because we know the industry and the Middle East market.

This in turn reduces research time because we’re already up to date, which means a quicker delivery for you.

B. As a writing company, we have a team of writers, editors, and digital specialists on our books. The advantage of this is that we’re available 24/7 and always have availability, unlike a freelancer who may not always be available.

C. In addition to writing services, we also offer a range of complementary services including translation, content strategy planning, social media, training, and public relations.

Good quality content is the foundation for all effective communication, and we use our expertise to offer an integrated solution.

5. What are your rates?

Our monthly retainer packages start from AED 2750 per month. For project work, such as content for a new website, our rate card is currently AED 3 per word and AED 400 per hour. However, we have various discounts available depending on the size of the project.

6. How do you manage large writing projects?

Writing large amounts of content for websites is one of our main areas of expertise. It can often be difficult to keep track of what needs writing, which key words need to be included, what needs reviewing, what’s ready for translation, what’s approved and so on.

For every job, we have a project manager to oversee the job, one writer (or more if the timeframe demands it), and an editor to review the content. Using project management tools, we oversee the entire process from research and writing to editing and proofreading.

5 Benefits Of Inclusion Classrooms

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Many schools have inclusion classrooms. In part, that’s because the Individuals with Disabilities in Education Act (IDEA) says that kids who receive special education services should learn in what’s called the “least restrictive environment” (LRE). That means they should spend as much time as possible with students who don’t receive special education services.

Inclusive classes are set up in a number of ways. Some use a collaborative team teaching (or co-teaching) model. With co-teaching, there’s a special education teacher in the room all day.

Other inclusive classes have special education teachers “push in” at specific times during the day to teach (instead of pulling kids out of class to a separate room). In either case, both teachers are available to help all students. Check for Educational Evaluations in US at UT Evaluators

Studies show that inclusion is beneficial for all students—not just those who receive special education services.

Benefit #1: Differentiated Instruction

All students learn differently. This is a principal of inclusive education. One key teaching strategy is to break students into small groups. By using small groups, teaching can be tailored to the way each student learns best. This is known as differentiated instruction.

Teachers meet everyone’s needs by presenting lessons in different ways and using Universal Design for Learning (UDL). For example, they may use multisensory instruction. In math, that may mean using visual aids and manipulatives like cubes or colored chips to help kids learn new concepts. (See more examples of multisensory math techniques.)

Some classrooms may have an interactive whiteboard. On it, kids can use their fingers to write, erase and move images around on the large screen. This teaching tool can also be used to turn students’ work into a video, which can be exciting for kids and help keep them engaged.

Benefit #2: Supportive Teaching Strategies

In an inclusive classroom, teachers weave in specially designed instruction and support that can help students make progress. Kids may be given opportunities to move around or use fidgets. And teachers often put positive behavioral interventions and supports (PBIS) in place.

These strategies are helpful for all students—not only for students with learning and attention issues.

Benefit #3: Reduced Stigma

Inclusive classrooms are filled with diverse learners. That lets kids talk about how everyone learns in their own way. They may find that they have more in common with other kids than they thought. This can go a long way in reducing stigma for kids with learning and attention issues. It can also help kids build and maintain friendships.

Benefit #4: Effective Use of Resources

In more traditional special education settings, many kids are “pulled out” for related services, like speech therapy or for other specialized instruction. An inclusion class often brings speech therapists, reading specialists and other service providers into the classroom. For Educational Evaluations in US visit here

These professionals can provide information and suggestions to help all students. If your child isn’t eligible for special education, but still needs some extra support, it can provide him with some informal support.

Benefit #5: High Expectations for All

If your child has an Individualized Education Program (IEP), his goals should be based on the academic standards for your state. Those standards lay out what all students are expected to learn in math, reading, science and other subjects by the end of the school year.

Differentiated instruction and co-teaching in a general education classroom make it easier for students with standards-based IEPs to be taught the same material as their classmates.

In some schools, only certain classrooms are inclusion classes. In that case, schools may assign general education students randomly to inclusive or non-inclusive classes. Other schools may choose students who benefit from the emphasis on meeting the needs of all learners at all ability levels.

Talk to your child’s school about the supports and services that might be available in an inclusion classroom. Learn more about teaching strategies that work well for students with learning and attention issues. And read about the various models of collaborative team teaching.

Honda Jazz Review & First Drive

Honda Jazz Overview

The 2018 Honda Jazz, even according to Honda, isn’t an all-new car. They will even tell you that it is not an official MMC, which stands for Mild Model Change, the type that you would typically have halfway through a cars product cycle. It is then an update to keep the Jazz fresh in a market full of well equipped modern premium hatchbacks. What we are trying to say is that expecting a lot from this update is not very fair. That said, let talk a little about what has changed in terms of the new 2018 Honda Jazz.

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The Honda Jazz has always been one of the better premium hatchbacks on sale, with a great chassis and lots of space. Although with the new 2018 Hyundai i20 proving to be a runaway success and the Maruti Suzuki Baleno still topping the sales, Honda would have begun to feel the pinch. This meant a hurried, mid-mid-cycle refresh to keep the Jazz relevant until the all-new one makes it to India was the order of the day. Now that it’s on sale, we tested it to find out if the updates are good enough to make some difference. View offers on Honda Cars from Honda dealers in Hyderabad at Autozhop

Honda Jazz Style

We wouldn’t blame you if you thought Honda hasn’t bothered changing anything with respect to the design. That’s because, they haven’t — at all. The “updated” version of the Jazz has had no changes to the sheet metal, or the bumpers. International markets got a fresher looking model in 2017, replete with sportier looking bumpers, new alloy wheels, and a full-LED headlamp cluster (a la Honda City). Sadly, the Indian version gets the short end of the stick.

There’s nothing substantial to report here, save for the small dollop of chrome on the door handles, and the extended lighting in the tail lamps. The added lights, though, are available only in the top-spec VX variant. Since we’re talking of the VX variant, do note that the Jazz no longer gets the sweet-looking spoiler.Honda could have used this update to jazz it up a bit (pun intended), and throw in a pair of daytime running lamps if not the full-LED headlamps. But, that’s not been the case. What we do get, are two new colours borrowed from the Amaze – red and silver.

Honda Jazz Space

The big changes on the Honda Jazz have been focused on the interiors, most of which are centred around the new Digipad 2.0 infotainment system, which now comes in the form of a 7-inch touchscreen that features Apple CarPlay, Android Auto and in-built navigation. The Digipad 2.0 also doubles up as a screen for the reversing camera with grid-lines and three different camera angles, which is a boon for parking in tight spaces. The top-of-the-line Diesel Jazz, as well as the petrol CVT trim, also get the new start-stop button from the Honda City, that has a cool red pulse illumination. Not much use but it definitely adds to the Jazz’s cool quotient.

The 2018 Honda Jazz also gets a few more premium touches including a new centre armrest with storage, a driver’s side vanity mirror and speed sensing door locks. The strange bit is that the Jazz’s signature magic seats in the back have disappeared altogether and have been replaced for a standard bench in the back. The back does not even get a rear-ac vent, which is a big miss, although the Jazz is still the roomiest of the premium hatchback with a generous amount of knee room, leg-room and shoulder space. Even the 354-litre boot is the best in its class and is more than ample for a family weekend getaway worth of luggage. Altogether, the updates do a good job of making the Jazz more desirable and building on the Jazz’s spacious, comfort-oriented appeal.

Honda Jazz Engine

The 2018 Honda Jazz does not get anything in the form of updates to the power-train and will be available with the standard 1.2-litre petrol engine that makes 89 horsepower, while the 1.5-litre diesel powertrain makes a conservative 99 horsepower. Honda has even glossed over the diesel CVT option like the Amaze gets, and the Petrol CVT replaces the top VX trim in terms of petrol meaning the petrol manual doesn’t get all the features that the top of line diesel or the Petrol CVT get. We had the 1.5-litre diesel i-DTEC engine on a test, and while it isn’t particularly slow, it’s not quick either. There is still a pronounced lag in the motor as the turbo spools around 1,600 rpm and the gearbox too makes you work a bit harder than expected.

This is a bit of a downer, especially considering how capable the chassis really is. Offsetting this a bit is the impressive fuel-efficiency since Honda claims exceptional mileage figures of 27 kmpl on the 2018 Honda Jazz, I-DTEC. Due to our short drive, we weren’t able to test the real-world fuel-efficiency but we’ll have those numbers soon after a detailed test. We really think a hotter version of the Jazz will be a more than welcome especially considering that Honda’s 1.5-litre VTEC motor from the City would be an absolute blast!

Honda Jazz Driving

The Jazz’ ride is the highlight of the package. There’s no change in suspension hardware, so it remains as comfy as ever. It manages to take the sting out of most patches of broken roads and potholes. On a calm city drive, it’s just what you want. The ride is relaxing as the suspension doesn’t let much into the cabin. As the speeds build, it remains poised even as the speedo hits triple digits. Push it past that, and you’d pick on a sense of floatiness. That said, as long as you stick to the speed limit, you should be plenty comfortable.

Since it’s tuned for outright comfort, there’s some predictable body roll as you enter a corner feistily. At no point does it feel nervous, though. What adds to the driver’s confidence is the ever so friendly Honda steering. Weight wise, it’s just right and it tells you what the front wheels are up to.

Honda Jazz Safety

Braking power on the hatchback is derived from front disc and rear drum brakes. As for safety, features such as dual front airbags, ABS with EBD, rear parking sensor, speed-sensing auto door lock and day/night inside rear view mirror are standard across line-up. Other features, including automatic climate control, steering-mounted audio controls, tilt adjust for the steering, and height-adjustable driver’s seat continue to be on offer. So, nothing drastically new here either.

Honda Jazz Cost in Hyderabad

Honda Jazz Ex-Showroom Price in Hyderabad ranges from 7,51,665/- (Jazz V MT Petrol) to 9,30,434/- (Jazz VX MT Diesel). Get best offers for Honda Jazz from Honda Dealers in Hyderabad. Check for Jazz price in Hyderabad at carzprice

Honda Jazz Conclusion

Honda has given its premium hatchback a feature update. There is no change in terms of design and engine set-up. With the new features on-board, the 2018 Honda Jazz is a bit pricier than its predecessor.Overall the 2018 Honda Jazz is still a spacious, convenient and comfortable hatch that offers some differences from the regular crop of premium hatchbacks that are on sale in India presently. This update just helps it add relevance and stay in the running, ahead of the all-new car likely to debut soon!

3 Mistakes To Avoid Your Clinical Marketing In Social Media

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Social media can be an important marketing channel for your clinic services, and their importance will continue to increase. More than ever, social media is playing an important role in people’s decision-making and health care decisions are no exception.

For those starting out, it’s easy to make mistakes that lead to wasted efforts and missed business growth. As well, individuals who don’t see the value of social media marketing are less inclined to take the time to learn the basics, and less likely to experience the potential benefits.

For the past few years I’ve worked with physiotherapy clinics to educate, build, fine-tune and manage their social media outreach. The intent of this article is to provide clinicians with foundational advice to start a solid social media presence, while outlining a few critical mistakes to avoid.

Mistakes to Avoid

1. Avoiding Social Media Because of Professional Standard Concerns

Similar to other types of advertising and word-of-mouth networking, social media interaction has best practices set forth by physiotherapy regulatory bodies (please check with your your respective provincial regulatory body).

Social media campaigns should meet the following criteria to avoid any potential risk of misconduct. For example, Physiotherapy Alberta College + Association put together a social media practice guideline* For more information visit SEO Company in London

with the following highlights:

A. Maintain and protect the privacy, security and confidentiality of client info, while assuming all online content is public

B. Maintain professional boundaries by not initiating personal online contact with clients

C. Remain consistent and proactive in the management of requests from clients for online communication

D. Keep personal and professional profiles separate and distinct

E. Consider a professional disclaimer and maintain secure privacy settings as they can change often

F. Avoid disparaging remarks about clients, colleagues, educators, mentors, etc.

By focusing on delivering quality education and information, physiotherapists have an opportunity to promote both their clinic and the value of the profession as a whole.

2. Using Social Media Only to Advertise Services

I’ve seen clinic Facebook pages that almost exclusively use their social platform to advertise services and appointment openings. Unfortunately, this is a recipe for patient disengagement.

It’s worthwhile to put yourself in your social community members’ shoes and ask if you would find this interesting in your social feed. As a general rule, 80% of social media content should be informative, educational or entertaining, while the remaining 20% may be promotional.

3. Avoiding Pay to Play

I’ve discovered that clinic owners can have a belief that social marketing should be free. Unfortunately one’s efforts with social marketing can be less fruitful without recognizing that you have to pay to play. For SEO Agency in London check kmindia.in  

The increasing competition on platforms such as Facebook has resulted in a business’ organic reach to decrease significantly, with the result that professionally advertising your social content will help you see results more quickly.

With that said, social platforms are typically less costly than typical search advertising (e.g. Google Adwords) and an effective campaign strategy can help you increase your connection with more people in your community.

These best practices will help you make the most of your social marketing efforts while at the same time promoting the value of physiotherapy to Canadians across social media.

What Is Virtual Receptionist & Advantages Of Virtual Receptionists

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The virtual receptionist also manages all the calls from customers. They play an important role in arranging meetings with the client. Thus, it plays an important role in obtaining business for the company. The virtual receptionist provides an optimal customer experience for the client, also makes one business look much organized.

The virtual receptionists are highly skilled. They are specialized telephone agents that answer calls, forward messages, take messages and even manage diaries. These roles are extremely crucial hence; they are essential for small businesses. This post does not reveal much about the inside business hence gives a superficial outlook for the small business set up.If the mindset of the people is right then the job of a virtual receptionist is a lot of fun on a daily basis. check for What Is Virtual Receptionist & Advantages Of Virtual Receptionists in Linkedphone

The job is very enjoyable as it helps to gain insight of the inside business. She/he also fetches adequate business for the small companies. The virtual receptionist gets a chance to speak to a number of highly skilled people. They answer the calls of the client and clear various queries. They

also fix a number of meetings with the client, which helps in increasing the business.

The advantages of Virtual Receptionists

There are several advantages of a virtual receptionist working for a small company. A receptionist of this sort clears one’s doubts and queries in a matter of minutes. It is extremely nice to have one’s doubts cleared one’s in an extremely professional fashion at any hour of the day. The virtual receptionist also helps in forwarding the calls to the concerned department that makes the work much easier and quicker. It makes the company look bigger and better. They act like the company’s representative at the first sight. A good receptionist can ensure that you stand out in business amongst the competitors in the market offering 24/7 efficient services.

The virtual receptionist also manages all the calls from customers. They play an important role in arranging meetings with the client. Thus, it plays an important role in obtaining business for the company. The virtual receptionist provides an optimal customer experience for the client, also makes one business look much organized.

The virtual receptionist answers all the voice mails so that the company does not miss any business even when the company is closed for vacations or if the receptionist is not on duty. This indeed offers live phone answering services. It would be a great boon for any small business to outsource this service. The following technology portrays even small companies as big one.

The virtual receptionist can take your work to the next level. They build the reputation of the company to acquire more business in the work place. This is very essential as in today’s world the competition is growing as the number of companies offering services have increased. The virtual receptionist offer cost effective 24/7 services to the costumer.

These services make your business much more attractive and organized. The services also offer after hour coverage and provide a short-term coverage of services on the office closure, holidays or even when the staff leaves. They are designed to take small firms along with total attorney for the company. This specially means for smaller companies.

They offer services like optional appointment, full services (even after hours), small call packages, no set up fees, new client intake at any time, call screening and 24/7 live reception coverage. They thus make your work easier and faster with virtual receptionists as the virtual receptionist offers excellent services to run your business in a smarter way.

Choosing The Right Business Phone System

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As with your personal appearance, your office needs to look professional to project the right image of you and your company. Proper, up-to-date technology can have the image that you need while also providing you with superior technology to ensure that your telecommunications are current with the times.

Business phone systems are an integral investment when setting up phone systems for small offices. Company communications are a key to success and as such it is very important to stay up to date with the latest technology and trends. For instance a voice over IP business phone system can save your company lots of money over time. Now that most IP based phone systems have proven to be an increasingly reliable way of communicating, Check for best Business Phone System in linkedphone

it makes sense for a small business to utilize this tool effectively. Additionally the actual hardware in phone systems for small offices has improved; this is both important for functionality and also sending the right messages. You want your office to look professional because in business clients will generally make a first impression of your services when they are in your office based on the feel they get.

There are several options to choose from, these include: Traditional PBX and Key Systems, Nortel, ShorTel, and 3com. Traditional private branch exchange systems offer reliability and scalability. This is a very widely trusted data platform, that has fully featured systems and is designed to meet the voice communications needs of every size business.

This provides sophisticated messaging, contact centre and computer integration. For years Nortel has been a staple for reliability and efficiency, for small businesses this is a great solution because it is a cost effective for a small business. This solution usually combines voice, data and business applications onto a single unified platform. Shor Tel delivers unrivalled scalability and manageability, the user interface literally sets the standard for today’s market place.

This is the ideal solution as it is purpose built with no single point of failure. This is a great solution for businesses of all sizes as it can be implemented with seamless scalability from one to ten thousand users which includes all functionality. The hardware and features of these phones are unrivalled, they are sleek and stylish without being overbearing.

It is very important to go with a solution that offers technical and customer support trouble shooting options. Quality of service in this area is a large part of the service being purchased and to make sure there is no interruption of service or down time, it is important that a plan is set in place for your needs.

Often a technician can be dispatched to do on site repairs or a customer service line that is available on a twenty four seven basis should be in place to provide support. In today’s market network downtime can cost companies a lot of money. You want to ensure you are using a stable product with high reliability and limited need for service.

When you choose a solution you should work with a company who understands the needs of your small business and maximize service and technology to suit the budget you have for your business phone systems.

On Target Communication is providing facilities for business phone systems by which every business organization can easily manage their daily communication easily as it is the crucial part of the business operations. On Target has been known as the best small business phone system provider.

Top 10 Best Social Media Marketing Tips EVER

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Just like the audiences you’re hoping to target on Facebook and Twitter, there’s no one-size-fits-all approach to social media marketing. The strategies and techniques at your disposal are almost as varied and diverse as the types of people to whom you can market your goods and services, and while getting started with social media marketing is relatively straightforward, knowing how to launch, run, and optimize your campaigns from the outset is critical.

Whether you’re launching a brand-new social media marketing campaign this year or optimizing an ongoing initiative, we’re here to help. In today’s post, we’ll be revisiting our best social media marketing tips, including Facebook marketing ideas, Twitter engagement tips, tips for increading the ROI of social advertising and more, from the past several years. From identifying and targeting the right audiences to expanding your reach across several different social media sites, there’s something for everyone.

The shareable infographic below summaries our tips, but read on to learn more about each social media marketing strategy in detail!

1. Leverage the Power of ‘Life Events’

Targeting the right people with your social media marketing is important. Going after the right people at the right time is incredibly effective – and remarkably simple. Our next tip is to leverage the events in people’s lives to create timely, relevant advertising that targets people during periods of major change with Facebook’s “Life Events” parameter.

We’ve all seen what these “life events” look like on Facebook. Your arch nemesis from high school lands your dream job, your ex-crush gets married to that guy, the high school prom king and queen who’ve been together forever finally have the impossibly cute kid they’ve been threatening to have for years – you know, all the stuff that makes us feel really good about ourselves. Well, you can use these life events as the basis for a marketing campaign.

Aside from being able to target audiences based on such events, such as getting married or having a child, you can even specify how soon after these events take place that your ads begin to appear to these audiences. Wedding venues, for example, could set their ads to appear to newly-engaged couples after a period of, say, two or three months, while baby clothing retailers could set their ads to appear to couples shortly after announcing their pregnancy.

2. Build Communities Around Actionable Hashtags

Despite what some experts would have us believe, hashtags are alive and well on social media. However, hashtags are far more useful than serving as a means of helping users find relevant content – they can also be used to foster and build communities of loyal fans and brand advocates.For more info visit  SEO Agency in London

This technique’s greatest strength isn’t just the ease with which this can be implemented, but the fact that the same hashtag can be used across several social media platforms. This allows you to cross-pollinate your messaging throughout various social campaigns, offering users a cohesive experience regardless of where they interact with your brand.

The world’s leading brands know how to use this technique exceptionally well, as Margot highlighted in an example focusing on Nike’s #chooseyourwinter and #runfree hashtags in 2014. Nike managed to effortlessly build an online social community of Nike consumers by using these hashtags, both of which proved extraordinarily popular and resulted in widespread social sharing – all with minimal expenditure on Nike’s part.

3. Use Twitter To Test Out Content Ideas

Most marketers use Twitter heavily as a promotional tool for their content marketing initiatives, but far fewer bother to harness Twitter’s power to tap into potentially hot topics before they sit down to produce their content.

Twitter can serve as a powerfully effective “content lab” in which you can test how well-received a piece of content is likely to be, or gauge interest in subject areas that deviate considerably from your usual editorial focus.

For example, Larry came across an infographic he thought was particularly interesting and tweeted it, as you can see in the figure above. He then used Twitter Analytics to evaluate the performance of that tweet from an engagement perspective, only to discover that the tweet had an engagement rate of 8% – significantly higher than his average engagement rate. As a result of this free experiment, Larry went on to produce a write-up of the infographic for his column at Inc., a post that performed extraordinarily well.

4. Narrow Your Targeting to Boost Engagement and Reduce Costs

We just got done talking about how important Twitter’s Quality Adjusted Bids are, but how do you actually go about improving it? The trick is to focus on increasing engagement by narrowing your focus.

The wider you cast your proverbial net, the less likely you are to achieve higher engagement rates with your tweets. The lower your engagement rate, the more you’ll pay for poorly-performing ads, a vicious cycle that will continue until something changes – namely, your engagement rate improves. One way to accomplish this is by narrowing the focus of your targeting.

A great example of this is how Larry refined the audience targeting of a tweet promoting an event at which he was speaking. Sure, he could have paid to promote this tweet to 1 million people, but doing so would have tanked his engagement rate and resulted in higher costs. Instead, Larry used Twitter’s powerful geotargeting functionality to restrict display of the tweet to targeted users who lived or worked in the vicinity of the event – in this case, southern Florida.

5. Don’t Be TOO Granular with Social Audiences

Both Facebook and Twitter’s targeting options are incredibly granular. However, the specificity with which you can target prospective customers on social is a double-edged sword. Target audiences too broadly and you risk reducing engagement rates and paying more for poorer-performing ads. However, targeting too specifically can also have a detrimental impact on your campaign performance.

For advertisers new to paid social or those coming from a PPC background, the targeting options offered by paid social can be literally unbelievable. This often results in advertisers being too enthusiastic with their targeting parameters. As their targeting becomes more specific, their audience reach shrinks – sometimes, to the point of only displaying ads to a tiny handful of individuals. We recommend using audience targeting on social strategically (as in the example above), but exercise a little restraint when it comes to your targeting – it’s all about balance

6. Use In-Market Segments to Leverage Strong Commercial Intent

PPC marketers will be familiar with the concept of high-commercial intent keywords, but some advertisers mistakenly assume that this concept does not translate to paid social. Fortunately for you, it most definitely does, and you can take advantage of it through the use of in-market segments.

This is data gathered by third-parties known as data brokers, such as Datalogix and Epsilon, that records information about what consumers purchase. These in-market segments can contain a wealth of data that’s invaluable to advertisers, such as what things someone bought, where they bought them, and other juicy information. Facebook partners with several data brokers to provide advertisers access to this (anonymized) data, allowing advertisers to target users exhibiting high commercial intent.

Larry used in-market segments in a campaign advertising Vivid SEO  Advisor. In the screenshot below, you can see that he targeted Facebook users who had expressed an interest in, or outright bought, relevant products – in this case, “items related to business marketing.” Even without combining this data with any demographic information, this represents a potential audience of more than 6 million people!

7. Start Remarketing on Social

Regular readers probably saw this one coming, but our top social media marketing tip is to use remarketing in your paid social campaigns.For SEO company in London visit kmindia.in 

Think of the last time you were browsing your News Feed on Facebook. You saw an ad, clicked through immediately, and bought or signed up for whatever the site was offering. Remember? No, neither do I, because unlike the perfect world in which marketers wished we live, people very rarely behave this way online. By failing to remarket to potential customers on social media, you’re literally putting all your time, money, and effort into a single opportunity to convert your prospects, which is every bit as crazy as it sounds when you put it like that.

Remarketing is one of the most powerfully effective techniques at your disposal – and it becomes even more so on Facebook. By remarketing to prospective customers on social, you’re vastly increasing the chances that a customer will go the distance and convert. Even if they don’t, the additional brand exposure is still worth the investment alone, so it’s crucial that you start remarketing on Facebook.

8. Bypass ‘Leaky’ Landing Pages Altogether

Call them what you will – flows, pipelines, journeys – but most marketers are obsessed with “the funnel.” However, leads often take a hike just at the point when you’re trying to get them to convert. Luckily, certain PPC and social media advertising formats allow marketers to bypass the leakiest part of the funnel – landing pages – entirely.

Our first social media marketing tip is to eliminate the possibility of losing potential leads at the landing page stage. One of the most effective ways to do this is by using Facebook “Call” buttons in your Facebook ads. This powerful feature allows mobile users (which Facebook users overwhelmingly are, in many cases exclusively so) to call your business directly simply by clicking your Facebook ad – no landing pages, no load times, no vast, gaping chasm into which potential leads disappear forever.

9. Structure Social Campaigns Around Your Business Objectives

Similarly to paid search, account structure is often treated as an afterthought by many social advertisers. In their eagerness to launch a campaign, they give little thought to how to best structure their account, which can not only result in a messy, disorganized account that’s much more difficult to optimize, but also greatly diminished performance. For this reason, our ninth social media marketing tip is to structure your campaigns based on their objective.

For Facebook advertising campaigns, many of the objectives are clear, such as “Promote your Page” or “Reach people near your business.” However you choose to structure your campaign and its objectives, be sure to pay close attention to these details before launching a campaign – you’ll be glad you did later.

10. Use Your Best-Converting Ad Copy in Your Social Campaigns

Just as the placement of AdWords and Bing Ads advertisements on the SERP relies heavily on Quality Score, the prominence of your social ads is greatly dependent on a similar metric. For Facebook advertisers, this metric is known as Relevance Score, and for Twitter advertisers, it’s known as Quality Adjusted Bids.

One of the most effective ways to increase your Relevance Score or Quality Adjusted Bid – and therefore the visibility and potential CTR of your ads – is by using the best-converting ad copy from your PPC ads in your social campaigns. This not only allows you to save time by repurposing strong ad copy you’ve already created, but also results in similar messaging across paid search and paid social campaigns. If a campaign performed strongly in PPC, the chances are pretty decent it’ll do well on social, too.

Mahindra Scorpio Performance & First Drive

Mahindra Scorpio Overview

The Mahindra Scorpio is an SUV offered by the Indian carmaker in two diesel engine options viz a 2.2-litre mHawk and a 2.5-litre m2DICR. Both these engine options are BS4 complaint. The m2DICR is available only in the base S3 version and the other two versions have the mHawk engines. Power and torque generated by the 2.5-litre engine stand at 75 hp and 200 Nm. The mHawk engine sheds out 120 hp and 280 Nm in the S5 and S7 variants while in the S7 and top end S11 trims, the mill cranks out 140 hp of power and 320 Nm of torque. The new 2017 Mahindra Scorpio comes with micro-hybrid technology. The SUV comes with five-speed manual transmission while the top end S7 trim has a six-speed manual unit. The S11 model comes with an optional shift-on-fly 4WD. View offers on Mahindra Cars from Mahindra dealers in Hyderabad at Autozhop

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Mahindra Scorpio Style

The face is now more aggressive than the Scorpio we’ve been used to so far. Instead of trying to fit in the new family grille onto an older design (as seen in the older Scorpio), the designers have finally got an opportunity to start afresh. The grille, headlamps and bumper are all new. The hexagonal grille is unique and, instead of the usual separations in the form of slats, features smaller inserts finished in chrome. The headlamps go well with the grille, are edgy, and feature projector lighting and parking lamps in the form of LED eyebrows that add to the macho character. The hood is redesigned and the functional scoop that sits on it uses the same grille pattern.

he sides? Well, apart from the front fender, everything else is exactly the same and is disappointing, after all, this vehicle is supposed to be the next-gen Scorpio. The headlamps now wrap around the fender that also features a mock vent like bezel, the side cladding is exactly the same, and only the front section has been redesigned since it is part of the new face. Larger 17-inch wheels (16-inch in the previous model) look good but are more car like than SUV. The wheels however fill up the arches well. Move to the rear and you know it is a Scorpio even though the design is a lot busier than before. A black applique runs across the upper part of the tailgate. It looks better on a darker shade like the blue Scorpio you see here, but the silver number plate garnish is boxy and loud.

The base model is in fact easier on the eyes since it doesn’t feature any contrasting garnish. The window is now smaller and the visible area even less. But it doesn’t affect visibility since the outgoing model’s rear window was unnecessarily large. The window shape is unique and complex, even the rear defogger grids aren’t straight lines but angular. The clear lens tail lamps are new and feature bright LED lighting but the chrome insides look aftermarket especially during the day. However, the vertical pillar-mounted reflectors have now been ditched for non-reflective black inserts.The bumper however is exactly the same as before. Overall, the exterior is still very much like the current Scorpio’s except for the more aggressive face.

Mahindra Scorpio Space

The all-new 2017 Mahindra Scorpio has been given an improved cabin. The current generation version of the car looks more premium and gets dual tone color scheme and numerous added features. The car seats are covered with new black artificial leather upholstery, the top spec models get luxurious black faux leather seats with dark blue fabric inserts while the gear knob, as well as steering wheel too, are leather wrapped. The driver’s seat is height adjustable for a better driving experience. Temperature control is fully automatic that maintains the preferred environment inside the car. AC vents too are improved for better airflow and uniform cooling in the cabin.

Other features in the car are carried forward from the outgoing model that includes 6-inch touchscreen infotainment unit with navigation, AUX and USB connectivity and smartphone pairing through Bluetooth. The SUV is nothing short of comfort features which include cruise control, rear parking camera, climate control, keyless entry, electrically adjustable rear view mirror and rear parking sensors. The carmaker has also addressed issues with storage spaces with 12V socket now repositioned, pocket for mobile behind gear knob and sunglass holder.

Mahindra Scorpio Engine

Powering the Mahindra Scorpio are two diesel engine options viz a 2.5 litre m2DICR and a 2.2 litre mHawk. Power and torque generated by the mHawk engines is 120 hp and 280 Nm in the S5 and S7 variants. The engine in the S7 trim also comes in a high power avatar, which along with the top end S11 version churns out respective power and torque of 140 hp and 320 Nm. All the engine options are BS-IV compliant and have been tuned for the best balance between performance and fuel efficiency and the Mahindra Scorpio has a reasonable torque band that makes it easy to drive on highways.

The transmission on the Mahindra Scorpio can be opted in two manual options. The S3, S5 and S7 trims get a five-speed manual gearbox. On the other hand, the high power output S7 and the top end S11 version receive a new six-speed manual gearbox that has been introduced for the first time in the Scorpio. The S11 variant has a shift-on-fly all-wheel drive system that shifts the vehicle from a rear wheel drive to a four-wheel drive where all four wheels drive the vehicle. This system is apt for owners looking at off roading with the Mahindra Scorpio. Although the system has an electronic switch, the transfer case is a mechanical one.

The Mahindra Scorpio has a rated fuel efficiency of 16 kmpl for the m2DICR engine and 15.4 kmpl for the mHawk 2.2 litre diesel unit. These figures are competitive for the SUV.

Mahindra Scorpio Driving

The various changes to the underpinnings improve the Scorpio’s ride and handling by a margin. Gliding over potholes and broken surfaces is even more effortless now, while body roll is much more controlled. The wider track has helped too, the chassis feels a lot more planted at higher speeds and the steering feels quicker. The driving position is still very old-school and a more committed position could have elevated the driving experience even further.

Mahindra Scorpio Safety

Safety is paramount for Mahindra and the Scorpio comes with dual front airbags on the S5, S7 and S11 variants. Other safety features that are available in higher variants are ABS (Anti-locking Braking System) with EBD (Electronic Brakeforce Distribution), seat belt reminder, reverse parking sensors, panic brake indication and auto door lock.

Mahindra Scorpio Cost in Hyderabad

Mahindra Scorpio Ex-Showroom Price in Hyderabad ranges from 9,10,028/- (Scorpio Getaway 2WD) to 15,59,642/- (Scorpio S11 4WD). Get best offers for Mahindra Scorpio from Mahindra Dealers in Hyderabad. Check for Scorpio price in Hyderabad at Carzprice

Mahindra Scorpio Conclusion

The biggest change we see in the latest model of Scorpio is under the hood. As we know Mahindra Scorpio’s 2.2 mHawk engine is the SUVs biggest forte, this time company has re-tuned the same engine to develop 140PS of power as compared to 120PS in the older version while torque numbers too have been increased to 320Nm from 280Nm. The top end variants S7 and S11 now come mated to brand new six-speed gearbox. The base variant S3 continues to be powered by the 2.5L m2DICR mill and comes coupled with a five-speed transmission.Mahindra Scorpio price in India starts at Rs. 9.34 lakhs and goes up to Rs. 16.10 lakhs for the top end variant. Major competitors of the SUV include Tata Safari Storme, Renault Duster and Nissan Terrano in the segment.

Top Social Media Trends That Will Take Over 2018.

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It’s that time of the year again when every “guru”, “expert” and “trend forecaster” dusts off their crystal ball to predict what’s instore for the year ahead. Filmora created a concise infographic summarizing what they predict will be the top social media trends in 2018.

We have already witnessed the growth of social media trends such as influencer marketing last year, lets which other trends will rise this year.

It has only been a few years since social media came to be, but in this short span of time, everybody’s life has changed. Social media has changed the way people communicate with friends, the way we brand ourselves both professionally and personally, and the way consumers interact with businesses and service providers.

Whether it is ordering a product off a facebook group, stocking up on that favorite Instagram lifestyle personality’s product of choice, or using a clothing brand social media page to quickly browse photos of their new collection before hitting their store or website, people are further engrossed into social media culture in increasing ways. This is not going to stop anytime soon. Social media is evolving and it will seep into even more areas of business and pleasure this year with these seven upcoming social media trends. For SEO Agency in London visit Vivid SEO

1. Augmented reality

Augmented reality has been up and coming for quite some time now, but it looks like 2018 will be the year we finally see a leap in that area. With Apple’s integration of AR technologies in new devices, and snapchat making big leaps in the area, it looks like this will be the year AR makes the long-awaited leap into our social media feeds.

2. The rise of Generation Z

One of the things to look out for this year is the impact of generation Z. With this group of young men and women graduating and making a heavy entry into the market, things are bound to change to adapt to their needs and habits. Generation Z is at least twice as likely to be influenced by social media than they are influenced by discounted prices, according to retail dive. This young crowd is also as interested in ease of finding products as they are by its price. This means that social media will have a big role to play with this emerging market segment both directly, and through creating ease of finding and purchasing products.

3. Influencer culture

The era of paying full-scale celebrities to advertised a product has taken a strong shift. Now, instead of relying on an extremely expensive celebrity with a general reach, businesses use influences and micro influencers, who are best defined as mini-celebrities in their own areas of interest. The social media influencer often enjoys tens of thousands up to millions of followers who view the sponsored content and, more often than you think, make buying decisions based on it. In fact, 49 percent of this study’s participants stated that they rely on recommendations from twitter influencers, while 56 percent said that they rely on recommendations from friends. The efficacy of this marketing technique carries it very computably into 2018 with more room for growth.

4. Instagram stories going strong

Instagram stories came to life to face strong skepticism and doubt, but they have been proving everybody wrong ever since. Less than 2 years after its launch, Instagram stories views have now exceeded Snapchat views, and it doesn’t seem like the feature’s success will be stopping anytime soon.

With their immediate nature, Instagram stories give a current feel and make the audience feel more submerged and included in an instant and timely way. However, Instagram stories have more to offer than just immersion; they offer an alternative to the dreaded “link in bio” marketing option. A business or an influencer can add a link to their story making Instagram Marketing more effective. For more information on SEO Services in London visit rbts.in

5. Live streaming continues

Live streaming has been growing slowly but surely recently, with Facebook cashing in on the success early on through launching facebook live. A video takes the top spot where social media is involved. 80 percent of users prefer watching a live video from a brand to reading a blog post, while 82 perfect preferred a live video to social posts.

The growth of video is expected to continue into this year, and for good reason. The real of a video is directly proportional to the quality of a video, and that, in turn, is dependent on current technology. Video quality is the most important factor for 67 percent of live video viewers, and 90 percent of Facebook live viewers also think that video quality is the most important factor. Luckily for all parties involved, with new technology at hand, both in terms of devices and data plans, better wait for video is now easier to produce and to watch than ever before.

6. Messaging apps on the rise

Businesses have already started making use of messaging apps, but the fun is only getting started. It is expected to see substantial growth in chatbots and messaging apps, and how they are used to interact with customers at different stages. The younger millennial and generation Z prefer using messages to phone calls and emails, and businesses are now ready to meet them where they are comfortable from the very early stages of marketing to after sale services.

7. Instant wins

The shift has been happening slowly, but surely. From snapchat to Instagram stories, to live streams, temporary content has been gaining ground over traditional social media posts. The short-lived content feels more current, more immediate and it, therefore, generated more engagement and is more effective in reaching and gain an audience. This rising trend shows no sign of slowing down this year, and it will most likely have a big impact on social media throughout the next few years.

All in all, this year will witness the growth of some already rising social media trends such as influencer marketing, and it will also present the chance to shine for technologies that have been waiting in the background for the best opportunity, namely augmented reality. With these trends and the other trends we covered to look out for, it looks like 2018 is going to offer fresh ways for organic reach and expansion.